The Impossible Curriculum
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How the Epstein Files Reprice Go-To-Market Strategy in the Next 30–90 Days
A trust-and-friction shock and the reconfiguration moves that separate winners from losers when trust volatility hits GTM.
Feb 16
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Dave Morris
1
Are dashboards helping us think, or just giving us an excuse to think less?
We’ve Built Strategy on Screens. Dashboards were supposed to help us think. But what if they’re doing the opposite — replacing strategy with screen…
Feb 7
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Dave Morris
Does trust need a redesign now that we’ve unintentionally built it into all our work systems?
We used to think of trust as a personal thing — a handshake, a glance, a long history of not being disappointed. We used to feel trust. Now we assume…
Feb 7
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Dave Morris
What if the problem isn’t performance — but processing power?
We treat performance like a personal trait. What if the real performance issue isn’t effort — but cognitive mismatch? This essay explores how systems…
Feb 7
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Dave Morris
We’ve Optimised Work for Performance — But Forgotten the Body.
We’ve spent decades building smarter systems to help people do their best work. We’ve optimised for performance — but ignored the body.This piece…
Feb 7
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Dave Morris
When does motivation at work become manipulation?
At work, we talk about motivation like it’s harmless. We’ve built systems to motivate people. But what happens when those tools don’t just shape…
Feb 7
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Dave Morris
We need to think differently about how we all think differently.
Neurodivergence isn’t rare — it’s real life. What if the future of strategy depends on building for how people actually think? We talk about inclusion…
Feb 7
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Dave Morris
Does strategy always need alignment — or is there room for a little chaos?
Or is there a role for chaos? We talk a lot about alignment. But what if the real intelligence in your org lives inside the friction you’re trying to…
Feb 7
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Dave Morris
May 2025
Rethinking Control and Cognition
Read Now The Drift #2 | Rethinking control in a world of shared human-machine decisions. The future of strategy is distributed cognition.
May 8, 2025
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Dave Morris
What If Performance Isn’t the Problem — But How We Think About It Is?
Read Now #2 The Drop | Control scaled the past. Thinking builds the future. This isn’t a teardown — it’s the upgrade. Clarity in motion, built for now.
May 8, 2025
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Dave Morris
If We Say We Want Performance… Why Do We Keep Designing for Control?
Read Now #2 The Spark | We Built a System That Works — Until You Try to Use It. A sharp look at how modern orgs confuse control with performance.We…
May 8, 2025
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Dave Morris
Rethinking Decision-Making
#1 The Drift Our thinking is changing. Fast decisions, digital systems, and leadership instincts—how do we keep up? This is the new playbook.
May 6, 2025
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Dave Morris
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